This application is for CEO Hero staff only. It is not a product, it is not sold or licensed to anyone, it is not available to the general public, and our clients do not log into it. It exists so our account managers can do their work consistently across every client account we manage.
What the platform does
Our clients hire us on a monthly retainer to run their paid advertising. Historically our team did that work by hand, one account at a time, inside each advertising platform's web interface. That is slow and it drifts — two account managers set up two clients two different ways. The platform standardizes it.
Account setup
When a new client signs with us, the platform creates or links their advertising account under our agency manager account and applies our baseline configuration: conversion tracking, negative keyword lists, and naming conventions. Clients always own their own account and their own billing.
Keyword research and forecasting
Before we launch anything, the platform pulls keyword ideas and search volume estimates so our strategists can size the opportunity and choose which terms to target. A human reviews every keyword list before it goes live.
Campaign building
The platform builds campaign structures from templates our strategists maintain — campaigns, ad groups, keywords, negative lists, and ad creative across Search, Performance Max, Display, Video, and Demand Gen. Ad copy, images, and video are written and approved by our team first. New campaigns are created paused so an account manager can review the build before enabling it.
Reporting
Scheduled jobs pull performance data — impressions, clicks, spend, conversions, cost per lead — into our internal database. That data produces the monthly report each client receives about their own account.
Budget and account health monitoring
A daily check flags anything that needs a person: spend pacing off target, disapproved ads, broken conversion tracking, campaigns limited by budget. Those alerts go to the account manager responsible for that client.
How we use Google Ads data
The platform connects to the Google Ads API to read and manage the client accounts linked to our agency manager account. We access advertising performance data and campaign configuration for those accounts only.
- We only access accounts a client has explicitly linked to our manager account.
- Each client's data is stored and reported separately. We do not pool it, benchmark one client against another, or share it between clients.
- We do not sell, syndicate, or pass advertising data to any third party.
- Data is retained for historical reporting and deleted at the end of an engagement or on request.
Our full data practices are described in our Privacy Policy, and the terms governing our services are in our Terms of Service.
At a glance
- Application name
- CEO Hero
- Operated by
- CEO Hero, United States
- Who can access it
- CEO Hero employees and contractors only
- Availability
- Internal use — not sold, licensed, or offered publicly
- Advertising platforms
- Google Ads (Search, Performance Max, Display, Video, Demand Gen)
- Contact
- steve@ceohero.com
Questions
If you are a client and want to know exactly what we can see and change in your advertising account, or you would like your data removed, email steve@ceohero.com and we will walk you through it.